2% Of Internet Population Paying For 100% Of Internet

2% Of Internet Users Pay For 100% Of Internet Content
Only two in 100 people who browse the Internet actually click on the advertisements that fund websites, according to a new report by online ad network Chitika. The study, based on the actions of 86 million Internet users over a two-week period, helps illustrate the value of an individual “clicker,” and the vast business potential that remains untapped for website owners and advertisers alike.
During a two-week period in October, Chitika monitored ad clicks of a sample of 86,683,507 anonymous individuals throughout their 60,000+ publisher network to determine what percentage could be classified as “clickers.” During the two weeks focused on for this study, 1,863,710 of the anonymous individuals actually clicked on an ad at least once, for a 2.15% “clicker” rate.
More information available at Chitika.

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contact the manufacturer for help
It is intended to alert you whenever there is both encrypted and non-encrypted displays on a webpage; in the event you were under the impression it was completely 'private'.
It may merely be a case of some 3rd party advertising (or other "asset") that is not encrypted, and usually does not mean there is a serious problem.
To help circumvent these issues in the future, make the following changes:
INTERNET EXPLORER: Tools> Internet Options> Privacy> Advanced:
here check 'Override automatic….'; 'Allow session cookies'; 'Allow 1st party cookies' & 'Block 3rd Party Cookies'.
Firefox: Tools> Options> Privacy> top drop menu set to "Firefox will use custom settings…"> Check 'Accept Cookies from sites'
►& Un-Check 'Accept 3rd Party cookies';
And Tools> Options> Security> Warning Messages heading> Settings button: uncheck the part about showing both encrypted and non-encrypted> OK out.